Category: Blog
How encoding and decoding apply on Netflix
Throughout human history, the concepts of encoding and decoding have been central to communication, technology, and security….
Chill, Sleep, Consume
Kourtney Kardashian’s wellness brand, Lemme, is a testament to the power of celebrity culture and its role…
How does the media shape public opinion?
Edward S. Herman and Noam Chomsky co-authored the book Manufacturing Consent: The Political Economy of the Mass…
Behind the Message: Revealing the Hidden Power of Encoding and Decoding
In our daily lives, we are exposed to a constant flow of information – whether through TV…
The Power of Interpretation: How We Decode Media Messages Today
The idea of Encoding & Decoding When we think about communication, we often assume it’s simple: someone…
The embodiment of encoding and decoding in daily life
Information transmission is an interactive process of encoding and decoding. The sender and the receiver may have…
Culture Industry: Why is everything so boring now.
How the culture industry has ruined creativity and keeps us not wanting a better life.
Crafting the Digital Self: Navigating Identity in the Age of Social Media and Algorithms
In today’s digital world, identity construction has become more than a simple personal choice but is deeply…
Phantom Vibration
I’ve experienced that odd sensation when you feel your phone vibrate, reach for it, and find nothing…
Construction of Identity in a digital world
To give a brief explanation of the concept, it basically refers to the ways in which individuals…
“Building Me”: Identity Construction in the Digital World”
In today’s rapidly developing media society, personal identity constantly evolves as individuals navigate physical and digital spaces….
Navigating the Self: Identity Construction in the Digital World
With the popularization and rapid development of the Internet and digital technology, more and more people are…
Is social media creating multiple identities?
Social media is all around us, with most people these days carrying their phones with them all…
Combine the network to talk about McLuhan’s “media is the extension of people” view
Let’s briefly talk about McLuhan’s media theory first.The media mentioned by McLuhan is different from the media…
The 10 Step Trap
We’ve all been there – scrolling through a “Get Ready With Me” (GRWM) video, watching someone dab…
From Media to Influence: How Two-Step Flow Theory Shapes Modern Communication
The two-step model of communication is a concept that was developed by sociologists Paul Lazarsfeld and Elihu…
Do we really need all these Apple products?
By: Samantha Colledge Apple, the multinational technology corporation, has consumers hooked every time a new product is…
How BTS is one of the most significant Culture Industry in the K-pop area
In general, I want to talk about the culture industry in K-pop. The latest survey shows there…
Industry in Contrast to Artisans
Adorno and Horkeimer co-authored an essay arguing how the mass production of culture has become a mechanism…
How fast fashion is ruining individual expression
Companies such as H&M, Zara and Shein mass-produce cheap, trendy clothing. Clothing brands like Shein have been…
Lululemon’s social media marketing: A perfect application of two-tiered communication theory
In today’s modern marketing, brands need to find a way to effectively spread their message and earn…
Videogames and The Culture Industry – is the society being manipulated?
What do we mean by ‘Culture Industry‘? The ‘Culture Industry’ is a concept viewed by Adorno and…
Creative Freedom vs Financial Success?
Cultural Industry The term “culture industry,” developed in the 1940s by Theodor Adorno and Max Horkheimer, describes…
Welcome to Kuba’s life
HELLOOOO, welcome, welcome. My name is Kuba Biec, well, my actual name is Jakub but feel free…