0 Comment on More Than a Profile Picture: Who Are We Online?
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’

More Than a Profile Picture: Who Are We Online?

Would someone be able to reconginze your personality from your online profile? Is Kermit the frog, enough…

0 Comment on The Construction and Collapse of Online Identity
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The Construction and Collapse of Online Identity

Social media is a space where people construct identities and influence how others see them. The Chinese…

0 Comment on Lights, camera, Instagram: Goffman, front stage and the digital self
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’

Lights, camera, Instagram: Goffman, front stage and the digital self

I have lived in many places: Siberia, Saint Petersburg, Moscow, Paris and now London. In each one,…

0 Comment on Is Social Media The New Stage?
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Is Social Media The New Stage?

0 Comment on Does Social Media Shape the Way We Consume Information?
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’ Blog

Does Social Media Shape the Way We Consume Information?

BBC News, TikTok, The Times, and X (formerly known as Twitter) are all ways audiences access news…

0 Comment on How Does Social Media Shape Our Digital Identity?
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’

How Does Social Media Shape Our Digital Identity?

The Self We Share Online In today’s world, social media has changed the way in which individuals…

0 Comment on Are we the same person as our online selves?
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’

Are we the same person as our online selves?

Social media has become a huge part of how we communicate, but it also allows us to…

0 Comment on How Douyin Changes Chinese Everyday Communication
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How Douyin Changes Chinese Everyday Communication

Douyin not just a popular video platform in China but also become a place where young people…

0 Comment on Who am I online? The construction of Identity in a digital world
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’

Who am I online? The construction of Identity in a digital world

Think about the last time you posted a picture on Instagram or uploaded a TikTok. Did you…

0 Comment on The Construction of Fragmented Identity in a Digital World
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The Construction of Fragmented Identity in a Digital World

Social media has transformed how we construct and display who we are. Many of us hold multiple…

0 Comment on The Medium is the Message: How video format shape the way we think
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’

The Medium is the Message: How video format shape the way we think

In my daily life, I find long-form videos often leave a stronger impression on me than short-form…

0 Comment on Shaping Identity in a Digital Society
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Shaping Identity in a Digital Society

Nowadays technology plays a role in how we communicate and how people see themselves, and people use…

0 Comment on The Medium Shapes the Emotion: Why Voice Notes Feel Nothing Like Text
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’ Blog

The Medium Shapes the Emotion: Why Voice Notes Feel Nothing Like Text

Have you ever stared at a blinking cursor for ten minutes, rewriting a two-sentence message just to…

0 Comment on How Xiaohongshu Shapes My Daily Habits: The Medium Is the Message
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’

How Xiaohongshu Shapes My Daily Habits: The Medium Is the Message

When I use Xiaohongshu (rednote) to look for coursework references, I sometimes find myself scrolling for much…

0 Comment on Construction of Identity in a Digital World: Who are we online?
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’ Blog

Construction of Identity in a Digital World: Who are we online?

What does your profile say about you? Before we chat with someone, our username, profile pic, and…

0 Comment on Construction of identity in a digital world: Am I still myself on Douyin?
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Construction of identity in a digital world: Am I still myself on Douyin?

Before posting on Douyin, do you choose photos that fit the person you want others to see?…

0 Comment on Brick Lane Through the Lens: Connection or Commodification?
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Brick Lane Through the Lens: Connection or Commodification?

Sharing images of Brick Lane creates both a connection and commodifies it as it captures the society…

0 Comment on Hello World And Culture industry in Filmmaking.
Posted in 1. ‘Two Step Flow theory’ Or ‘Culture Industry’ Blog Hello World

Hello World And Culture industry in Filmmaking.

About me. My name is Tyron Otoo and I am student of the university of Westminster offering…

1 Comment on Beyond the Algorithm: Who Do We Actually Trust? (My Daily Two-Step Flow)
Posted in 1. ‘Two Step Flow theory’ Or ‘Culture Industry’ Blog

Beyond the Algorithm: Who Do We Actually Trust? (My Daily Two-Step Flow)

When Paul Lazarsfeld and Elihu Katz formulated the Two-Step Flow Theory in the 1940s, they challenged the…

0 Comment on The Two-Step Theory: The Two-Step Flow of Gaming.
Posted in 1. ‘Two Step Flow theory’ Or ‘Culture Industry’ Blog

The Two-Step Theory: The Two-Step Flow of Gaming.

Have you ever watched your favourite YouTuber play a new game you haven’t even heard of before,…

0 Comment on The person becoming the product and influencer authenticity
Posted in 1. ‘Two Step Flow theory’ Or ‘Culture Industry’

The person becoming the product and influencer authenticity

Why do we feel like we know influencers we’ve never met? From get ready with me (GRWM)…

1 Comment on Is Individuality Officially Dead??
Posted in 1. ‘Two Step Flow theory’ Or ‘Culture Industry’ Blog

Is Individuality Officially Dead??

An introduction to Culture Industry and its impact on fashion.

0 Comment on Are We Expressing Ourselves or Following the Same Trend?
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Are We Expressing Ourselves or Following the Same Trend?

The recently popular “I Wanna Go to China” BGM challenge on Douyin provides an example of how…

4 Comments on Trendy today but forgotten tomorrow: Fast Fashion and the Culture Industry
Posted in 1. ‘Two Step Flow theory’ Or ‘Culture Industry’ Blog

Trendy today but forgotten tomorrow: Fast Fashion and the Culture Industry

Have you ever bought an outfit because it was trending on TikTok, only to lose interest in…